Hear What Your People Have To Say Escucha lo que tu gente tiene que decir

VoxPopuli is an AI-powered qualitative research platform that eliminates the tradeoff between depth and scale. Collect qualitative responses and turn them into structured data instantly. VoxPopuli es una plataforma de investigación cualitativa impulsada por IA que elimina el compromiso entre profundidad y escala. Recopila respuestas cualitativas y conviértelas en datos estructurados al instante.

VoxPopuli Dashboard

The Researcher's Dilemma El Dilema del Investigador

Go broad and quantitative, or go deep and qualitative. You cannot do both. Until now. Ir a lo amplio y cuantitativo, o a lo profundo y cualitativo. No podías hacer ambos. Hasta ahora.

Quantitative Surveys

Multiple choice and Likert scales scale easily, but the data is shallow. You only get answers to the questions you thought to ask.

Qualitative Interviews

Captures nuance and emotion, but unstructured text is a nightmare to analyze at scale. Processing 500 interviews is a career, not a project.

"Collect qualitatively. Analyze quantitatively. Repeat forever." "Recolecta cualitativamente. Analiza cuantitativamente. Repite por siempre."

AI changes the equation. Large language models can now read free-text responses and extract structured, typed, categorical data from them — reliably, at scale, in seconds. La IA cambia la ecuación. Los modelos de lenguaje ahora pueden leer respuestas de texto libre y extraer datos estructurados, tipados y categóricos — de manera confiable, a escala y en segundos.

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The Workflow in Five Steps

1

Design

Describe your research goal; AI builds the survey script.

2

Collect

Respondents answer via QR (Text + Voice).

3

Define

Define what to measure *after* responses are in.

4

Extract

AI reads everything and creates structured data.

5

Report

Get a 4-layer research report in minutes.

The 4-Layer Report Generation Generación de Informes en 4 Capas

Our AI builds insights bottom-up, from raw numbers to strategic recommendations. Nuestra IA construye conocimientos de abajo hacia arriba, desde números brutos hasta recomendaciones estratégicas.

Layer 1

Atomic Metrics

Statistical summaries per-metric with segment breakdowns and contrastive findings.

Layer 2

Thematic Patterns

Synthesizes across metrics to find higher-order themes and hidden patterns.

Layer 3

Scientific Inquiry

Poses "why" questions and generates evidence-backed hypotheses with confidence scores.

Layer 4

Executive Summary

A stakeholder-ready narrative with key findings and clear, recommended actions.

Modern Research Infrastructure

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Audio Responses

Respondents can record their voice directly. AI listens, transcribes, and extracts structured data from speech.

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Frictionless Flow

No logins, no apps. Respondents scan a QR or click a link and start. High conversion rates guaranteed.

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Synthetic Simulator

Stress-test your analysis pipeline with AI-generated synthetic participants before launching to real users.

Built for Domain Experts

Product & UX Research

Understand why users churn, what features they value, or how they perceive your concept. Run churn driver analysis or onboarding sentiment in minutes.

Employee Engagement

Run quarterly pulse surveys with open-ended questions. Get segmented insights by team, role, or tenure without spending weeks on manual coding.

Frequently Asked Questions

Traditional tools require you to know exactly what to measure *before* you ask. VoxPopuli lets you design the analysis *after* data collection. Change your mind? Define new metrics and let AI re-extract data from the same raw responses.

Yes. VoxPopuli uses Whisper-powered transcription combined with LLM extraction. It analyzes both the text and the voice transcripts to find the structured values you defined in your schema.